After a livestream fail on her popular social media account that ended her marriage, 40-year-old mom, Brooke McGovern, seeks refuge in her deceased aunt’s “cat house” in northern Wisconsin.

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Maple Grove seems like the perfect place for Brooke and her teenage daughter to start over, but it holds secrets about her aunt, “the cat lady,” whom members of the community single-handedly blame for the town’s cat overpopulation. As Brooke helps her daughter with school as a single parent, the local veterinarian ropes Brooke into working part time to quell the cat population through a state-funded Trap-Neuter-Release program.​

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But when her daughter’s grades slip even further than when she was with her husband, Brooke turns to her area of expertise—the internet—and creates a fake profile to spy on her troubled daughter, convinced that her ex-husband should get custody if she can’t get her daughter’s grades up by Christmas.

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As the leaves begin to fall, the mysteries surrounding her aunt unravel, and Brooke must decide if the perfect life she portrays is the life she wants to live.